Women lift weights


Work smarter, not harder!


We are all sick and tired of the endless cycle of losing and gaining the weight back. Throw in the fact that we are told its harder to lose weight and get in shape after 40 and it's enough to have us grabbing a cheeseburger and throwing in the towel. Don't give up just yet! I'm here to tell you there is hope, and it's not as hard as you think.



No points, no pills, no meal plans. Break Free!


Meal plans, points and pill suck. Food is 80% of a healthy lifestyle but it's hard to navigate with conflicting information and incomplete information about food trends. Diet plans that sacrifice our health lead us right back into the weight gain cycle. It’s time to break free. Get the real deal with science backed data on how to combine nutrition and overall fitness to finally get in the best shape of your life, maintain your health, gain energy and have the body and life of your dreams! Yes, even after 40.



Coming Soon! Kickstart your transformation series.


You've lost the weight before and it comes back. You've tried getting in shape but you get bored with the same workout routine. You're tired of not seeing results but you dread the idea of having to exercise or go on a diet. Why? Because those meal plans and training programs don't fit YOUR life.  Our transformation series can help you break the cycle and finally achieve a lasting transformation. No points, no set meal plans, no pills and no crazy workouts. Our online training series kick-start your lasing transformation teaches you how to integrate lasting habits that are designed to fit into your unique and individual life  - no matter how busy you are. Coming soon!

Download Your Free Guide - 5 Steps to Lasting Transformation

Start Your Journey Today

Hello Gorgeous! I have good news for you. Today is the day you start transforming your life...

It's true that after 40 things change. We can’t lose weight the way we did in our 20s and 30s. We try harder, workout longer, starve ourselves more and nothing changes. No more! Don’t fret, and don’t give up. Yes you can be in the best shape of your life, feel better than you ever did, throw away your fear of aging and uncover your best self. Finally embrace the joy that comes with living as long as we have! You just need to know where you to start. Strong isn’t just for the 20 somethings!

Recent Articles

mental challenge of getting in shape and strength training for women

Strength Training for Women: 5 Strength Building Moves Every Woman Must Know

Lean muscle mass is a woman's best friend when it comes to boosting metabolism.  Muscle also aids in protecting long-term mobility and adding sexy curves. What you may not realize is that strength training for women burns calories, helps reduce body fat and can help to keep hormones in balance ...
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Guacamole recipe using fresh avocado

Easy Guacamole Recipe: Spotlight on the Avocado, the Healthy Fat

This yummy guacamole recipe is a great way to add a little avocado to your diet. Avocado has gained popularity over the past few years in pace with the acceptance that healthy fats are part of a healthy diet.  The avocado is a great way to get plant-based healthy fats into ...
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Is Juicing Good for You?

Is Juicing Good For You? Not Really, and Neither Are These Other Crazy Diet Trends

Food trends and fad diets are a common occurrence in today's culture. We would all love to have a quick fix. To find the one thing that will finally shrink our waistline and end the growing obesity rates. Unfortunately many of those searches for the holy grail end up being ...
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Lose Weight from the Stomach

What is the Best Way to Lose Weight From the Stomach? How to Lose Belly Fat After 40

One of the most common questions I get is what is the best way to lose weight from the stomach? Excess belly fat is a common complaint for most women, especially for those over 40. Fat distribution caused by the swaying and shifting hormones that happen later in life cause ...
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Women lift weights

Should Women Lift Weights? Yes! Especially Women Over 40, and Here’s Why…

Very few women venture into the weight area at the gym. Those that do rarely go beyond the machines into the free-weight zone. It's a huge missed opportunity. When women lift weights they gain added benefit way beyond what a cardio routine can offer. Here's just a few. Strength Gains ...
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Eat Low Carb

Should I Eat Low Carb? Macro Smackdown, Debunking the Low Carb Myth

It's the new trend in diets. All of the headlines tout that you must eat low carb if you are going to lose weight, lose belly fat and improve your gut health. For the thirty years before that low-fat was all the rage. Supposedly we've learned our lesson, switched gears and ...
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The Meme Series - Inspiring, Funny and Sometimes Sarcastic.

Go ahead, grab your favorites and share with your friends...

Be the badass girl you want to be
When life hands you lemons stick em in a bucket and deadlift em
We all have self doubt, you just have to know when to tell yours to shut the f&ck up
Strong is beautiful
The woman who achieves success is not your energy.. .She is redefining for you what is possible.
Admiring beauty in others does not require that you diminish the beauty you admire in yourself